About
The Sunchang Jangryu Festival celebrates Korea’s traditional fermented foods in Sunchang, a town best known for gochujang and doenjang. The festival returns for its 21st edition from October 15 to 18, 2026, under the theme “A World of Flavors, Captured in Sunchang.” The main venues are Sunchang Gochujang Village and Sunchang Fermentation Theme Park. Visitors can enjoy a wide range of hands-on activities, performances, exhibitions, and food, with a focus on traditional fermented sauces and Korean cuisine. Signature programs include Global Gochujang Making, where Korean and international visitors make gochujang together, and the Royal Gochujang Tribute Procession, which reenacts the Joseon-era tradition of presenting Sunchang gochujang to the king. Other highlights include the Global Jang Culture School and opportunities to make kimchi, makgeolli (unrefined rice wine), and meju (fermented soybean blocks). Visitors can also explore Sunchang Fermentation Village 1997, play the augmented reality (AR) mission game Find King Jangchu, and stop by the Sauce Lounge to discover more about Sunchang’s fermented food culture.
Program
Global Gochujang Making, Royal Gochujang Tribute Procession, Sunchang Fermentation Village 1997, Global Jang Culture School
Sunchang Jangryu Festival (순창장류축제)
Thu, Oct 15 – Sun, Oct 18
4 days
Sunchang Gochujang Village and Sunchang Fermentation Theme Park
55, Jangnyu-ro, Sunchang-eup, Sunchang-gun, Jeonbuk-do
09:00-21:00
Free (Some fees apply)
Organizer Sunchang Fermented Food Festival Committee
Contact +82-63-650-1624
About
The Sunchang Jangryu Festival celebrates Korea’s traditional fermented foods in Sunchang, a town best known for gochujang and doenjang. The festival returns for its 21st edition from October 15 to 18, 2026, under the theme “A World of Flavors, Captured in Sunchang.” The main venues are Sunchang Gochujang Village and Sunchang Fermentation Theme Park. Visitors can enjoy a wide range of hands-on activities, performances, exhibitions, and food, with a focus on traditional fermented sauces and Korean cuisine. Signature programs include Global Gochujang Making, where Korean and international visitors make gochujang together, and the Royal Gochujang Tribute Procession, which reenacts the Joseon-era tradition of presenting Sunchang gochujang to the king. Other highlights include the Global Jang Culture School and opportunities to make kimchi, makgeolli (unrefined rice wine), and meju (fermented soybean blocks). Visitors can also explore Sunchang Fermentation Village 1997, play the augmented reality (AR) mission game Find King Jangchu, and stop by the Sauce Lounge to discover more about Sunchang’s fermented food culture.
Program
Global Gochujang Making, Royal Gochujang Tribute Procession, Sunchang Fermentation Village 1997, Global Jang Culture School
More festivals to see
Gochang Moyang Fortress Festival (고창모양성제)
NS Food Festa (NS푸드페스타)
Jeonju International Picture Book Fair (전주국제그림책도서전)
Iksan Gukhwa Festival (익산천만송이국화축제)
Jeonju Makgeolli Festival (전주막걸리축제)
Treasure Hunt Festival: Find the Gold Bars! (보물찾기 축제 - 금괴를 찾아라!)
Bonghwa Pine Mushroom Festival (봉화송이축제)
Ganggyeong Salted Seafood Festival (강경젓갈축제)
Gwangju Seochang Silver Grass Festival (광주서창억새축제)
Hurshimchung Bräu Oktoberfest (허심청브로이 옥토버페스트)
Guides
Festivals in Jeonbuk this weekend (Oct 17–18)›Festivals and events ending this week in Jeonbuk›Source: Korea Tourism Organization
Data as of 10.17. Dates and prices can change, so check the official site before you go.